Mara Hoffman has been on a roll this year, releasing new collections and collaborating with several brands...dreamcatchers with Spokewoven, a home collection with Anthropologie, and a capsule flip flop collection with Havaianas....the brand has certainly diversified. Hoffman's instantly recognizable tribal inspired prints have become somewhat mainstream, in the best way possible. While the brand's popularity has sky rocketed these past few years, it has had me thinking that in my opinion, Hoffman is to the 10's as Lisa Frank was to the 90's. Frank's colorful and bubbly illustrations were found printed on every girl's school folders, pencils, stickers and just about everything else. Hoffman is on a steady track to being just as prominent in not only the lives of girls, but even more so, women.
Jul 18, 2014
Jul 16, 2014
Jul 14, 2014
I am excited to share with you all, my new jewelry site! The pieces have been sourced exclusively by me on my travels, and are priced affordably. Every piece is under $100, ensuring that they will all find good homes! I also have my one-off dreamcatchers listed. Each is different, and all were handmade with extraordinary materials. I hope you will take the time to look around my shop, and maybe even find a piece that speaks to your heart...
Photography/Styling/Editing: Taylor Reynolds
Model: Olivia Muscella
Jewelry/Accessories: Awakening Bohemia
Shirt: Sugarhigh + Lovestoned
Shorts: Free People
Jul 4, 2014
July is the month when everyone's thoughts are in the cooler days of Fall, fashion-wise.
This year is centered around subtle 90's touches like slip dresses, plaid and chunky proportions, along with touches of menswear, which add a tougher sensibility, while also keeping in tune with bohemian accents of layered western inspired jewelry. I can't wait!
Photography: Guy Aroch
Model: Candice Swanepoel